Website Design Essex

As we ease ourselves into the New Year, we take a quick look at some of the developments and trends in online technology and web design, and how they might affect your business now and into the future.

Google Adwords, the flagship pay per click online advertising system has not only become the core revenue stream for this ever expanding brand, but has become an

2016 will see the introduction of new developments in Google’s ever popular AdWords online advertising platform. These changes are all aimed at making AdWords easier for users to manage their online campaigns, and make the platform optimised for today’s “mobile first” digital marketplace.

This online resource allows web developers like ourselves to enter a client’s web address / URL and instantly see in real time exactly how their website or app looks and performs across a variety of platforms: smartphone, tablet or traditional desktop PC. This is extremely useful in ensuring your website creates the best possible experience for your customers whichever device they may be using at the time.

Almost all businesses in the 21st century depend on their website to be the backbone of their marketing. A company website fulfils many essential marketing roles; providing product information, closing a sale online, providing good customer service, public relations and publicity.

AMP is an open source platform which allows us to create webpages and online content for you in a way that greatly streamlines the amount of “code” involved. This streamlined content is not only responsive (displaying perfectly on screens of every size and shape) but will load smoothly on your customers’ tablets and smartphones up to 85% faster than traditionally coded web content.