The project
A boxing gym for every age, with a free trial one tap away.
Box2Burn is a boxing gym in Chelmsford, Essex, with classes for young children, juniors and adults, from fitness sessions to competitive boxing.
We designed the Box2Burn website around the gym’s classes. Bambino Boxing, Juniors, Foxy Boxing, Personal Training and Pro Boxing each have their own page, so parents and adults can go straight to the session that suits them.
Every page points to the same first step: a free trial class, with separate buttons for kids and adults in the header, alongside clear details of the monthly membership plans.
Key features
- Kids and adults trials. Separate Kids trial and Adults trial buttons sit in the header on every page.
- Class pages. A dedicated page for each class, from Bambino Boxing to Pro Boxing.
- Book a Trial and Monthly Plans. Side-by-side panels explain the free trial and the monthly memberships, each with a link to book.
- Photography and video. Photography and video from inside the gym run through the homepage.
Design approach
Headings are set in Bungee, a heavy, angular display face in capitals that gives the site the energy of a fight-night poster, while Quicksand keeps the body copy friendly.
Dark photography, angled section edges and a bright red-orange accent keep the pages moving as you scroll.
With the trial buttons fixed in the header, the next step is always in view.
In pictures
The project.
4 screenshots
The website
Box2Burn.
Colour palette
- Accent#ee4b2b
The next conversation
Your move.
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